by Scout Driscoll | Episode, Photography, Wine, Women in Wine
VINTED: Episode 10 Image is Everything: How Pixel-Perfect Bottle Shots Increase Sales and Save Money In This Episode… Wineries often neglect the marketing aspect of brand strategy due to the common misconceptions that marketing is all about influencers,...
by Scout Driscoll | Article, Branding, Labels, Photography, Podcast, Wine
Although flavorful wine is a key element to your brand’s success, your marketing and visuals are what will take you to new heights. So how can you design a compelling strategy that will help your brand grow? Ceci n’est pas une Photo: CGI Bottle Shot Rendering...
by Scout Driscoll | Episode, Podcast
VINTED: Episode 9 Winery Spotlight: Tank Garage Winery on Renegade Marketing and the Art of Standing Out In This Episode… How do you ensure your wine brand doesn’t go extinct? According to Ed Feuchuk of Tank Garage Winery, you need to throw out the traditional...
by Scout Driscoll | Episode, Podcast, Women in Wine
VINTED: Episode 9 Winery Spotlight: Frichette Winery on Community, Customers, and Voice In This Episode… How do you craft a brand that’s grounded in your community while still being its own unique establishment? What does it take to attract like-minded customers...
by Scout Driscoll | Episode, Podcast, Women in Wine
VINTED: Episode 8 Wine Design Label Must Haves and Potential Pitfalls In This Episode… What does it take to create an extraordinary label? What are the common mistakes companies should avoid in the branding and design process? When it comes to brand strategy and...
